Introduction
InnerUs respects the privacy of all users. This Privacy Policy explains which personal data we collect, why we collect it, and how we handle it. We comply with the EU General Data Protection Regulation (GDPR) and Apple App Store guidelines. By using the InnerUs app (designed for couples seeking deeper connection), you agree to this Privacy Policy.
1. Data We Collect
We collect only the information needed to operate the app and provide our services:
| Category | Details | Purpose |
|---|---|---|
| Account Data | Name (optional), e-mail address | Create and authenticate your InnerUs account, communicate about account-related matters. |
| Content Data | Personal notes and answers you add in the app | Save your reflections and conversation history so you and your partner can revisit them. |
| Usage Data | App interactions, screen views, session duration, device type/OS | Diagnose issues, improve functionality and user experience. Collected via Mixpanel (see §3). |
We do not collect sensitive data such as address, phone number, payment card details, or precise location.
2. Storage & Processing
- Cloud service: All data is stored in Firebase (Google) on servers located in the European Union.
- Security: Data is transmitted over TLS, stored behind industry-standard firewalls, and access is restricted to authorised personnel.
- Purpose limitation: We process your data only to run the app, maintain service quality, and provide support.
3. Tracking & Analytics
We use Mixpanel to understand how the app is used and to improve performance.
- What is tracked? Anonymous or pseudonymous IDs, event data (e.g. button taps, session length), device type/OS.
- What is not tracked? Your personal notes and answers are never sent to Mixpanel.
- Legal basis: Legitimate interest (Art. 6 (1)(f) GDPR) in maintaining and improving the service. You may object to analytics at any time (see §6).
4. Subscriptions & Payments
- In-App Purchase: Premium features are sold via Apple’s In-App Purchase (IAP) system.
- No payment data at InnerUs: Apple processes all transactions; InnerUs only receives confirmation that a purchase was successful.
- Manage subscription: You can cancel or modify your subscription in your Apple ID settings.
- For Apple’s data handling, see the Apple Privacy Policy.
5. Managing Your Data
| Action | How to do it |
|---|---|
| Access / Download | E-mail us from your registered address; we will send a file with your personal data. |
| Delete Account & Data | Use the “Delete Account” option in the app settings or e-mail us. All personal data will be permanently erased from active databases (and from backups after standard rotation). |
| Correct Data | Edit directly in the app (where available) or e-mail us with the changes. |
6. Your Rights (GDPR)
You have the right to:
- Access your data
- Rectify inaccurate data
- Erase your data (“right to be forgotten”)
- Restrict or object to processing
- Data portability
- Withdraw consent (where processing is based on consent)
To exercise these rights, contact us (see §11). We may request proof of identity to protect your account. You can also lodge a complaint with your local data-protection authority.
7. Data Retention
| Data category | Retention period |
|---|---|
| Account & profile | As long as the account is active. Deleted promptly when you delete your account. |
| Personal notes | Stored until you delete them or delete your account. |
| Analytics data | Retained in aggregate/anonymised form for trend analysis; not linked to an identifiable user. |
| Back-ups | Encrypted backups are kept for a limited period (typically a few weeks) and then overwritten. |
8. Audience & Children
InnerUs is intended only for users aged 18 and older. We do not knowingly collect data from minors. Parents who believe their child has created an account may contact us for immediate deletion.
9. Third-Party Services
We share data only with service providers essential to app functionality:
| Provider | Purpose | Data shared |
|---|---|---|
| Firebase (Google) | Cloud database & authentication | Account data, personal notes |
| Mixpanel | Usage analytics | Pseudonymous usage events |
| Apple In-App Purchase | Payment processing | Purchase tokens (non-personal) |
All third-party processors are bound by data-processing agreements and may not use your data for their own purposes.
10. Changes to This Policy
We may update this Privacy Policy to reflect changes in our practices or legal requirements. Significant changes will be announced in-app or via e-mail. The latest version is always available in the app and on our website.
Last updated: 25 April 2025
11. Contact
Questions or requests?
Please send a request through our contact form.
We aim to respond within 30 days.